← Return to Portfolio Adventure Guide Client: Girl Scouts of Western Ohio Type of work: Design Revamp Conceptualized, designed, and coordinated production of full-color magazine-style program events guide (116 pages) that includes photos of girls participating in Girl Scout activities accumulated through a social media contest. Download PDF
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← Return to Portfolio Girl Scout Illustrations Clients: Girl Scouts Type of Work: Illustration Created custom illustrations for merchandise and print and digital publications to enhance the council brand and reinforce the fun, playful spirit of Girl Scouts that attracts and resonates with girls.
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← Return to Portfolio This Summer Belongs to You Client: Girl Scouts of Western Ohio Type of Work: Promotional Campaign Conceptualized, wrote, designed, and coordinated production for four age-level summer camp guides that included age-appropriate imagery, activities, and information. Mailed directly to member households, contributing to a general increase in early registrations and a 13%
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← Return to Portfolio Powered by the Girl Scout Cookie Program Client: Girl Scouts of Western Ohio Type of Work: Promotional Campaign Worked with Girl Scout Product Sales to conceptualize and execute a comprehensive marketing strategy that hit four major markets and worked to raise awareness of the cookie program, while helping increase the per
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← Return to Portfolio We Stand For Love Client: Clifton United Methodist Church Type of work: Rebrand Developed logo; captured photos; designed print materials, building signage, and merchandise; and redesigned website to better reflect the values and personality of Clifton United Methodist Church. Positioned the church as a modern, progressive, and welcoming congregation, contributing to a
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← Return to Portfolio You Belong at UC! Client: College of Education, Criminal Justice, and Human Services Type of Work: Variable Data Direct Mail and Email Marketing Campaign Using variable data direct mail, targeted high school juniors and rising seniors based on ACT score, career interests, and geo-location. The personalized approach bumped readership and response rates,
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← Return to Portfolio Community. It's Who We Are. Client: College of Education, Criminal Justice, and Human Services Type of Work: Rebrand The College of Education, Criminal Justice, and Human Services is home to a broad range of disciplines that, to the outside world (and even to internal constituents), seem disparate--a hodgepodge of programs with few
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